Use the Power Query Data Type Customization

In the Microsoft Office subscription or Microsoft 365 version of Excel there's data types that let you get a lot more information from just one value in a cell. There is a stock data type that lets you view the latest information of that public company like the stock price or shares outstanding; and that is just based on the name of the company in one cell. Now you can actually create you own custom data type courtesy of Power Query. Think of it as a small table or list that you can expand from just one cell in your worksheet. You can have any time of structured table of related information and it all gets encapsulations in one column of multiple row cells. See the video to learn how this can be done.